Currently, it is approximated that there are 2.3 million mobile applications developers who are committed to staying up to date with the market demand.
In fact, according to Apple, in 2013 1.25 million apps were registered in the Apple app shop and accounted for 50 billion downloads and $5 billion paid to designers.
With these types of industry numbers, it soon becomes clear that mobile app development is a crucial element for organizational success.
More Individuals are Accessing the Internet on their smart devices
With the growing variety of individuals accessing the Web via smartphones and tablets, mobile app advancement has the unique ability to access a large number of possible customers. According to the PewResearch Web Job, an estimated 67 percent of U.S. smartphone owners use their smartphones to access the Internet every day. Current studies also recommend that by 2017 app downloads will have grown to 200 billion and the subsequent mobile app revenues will have increased to $63.5 billion. The reason behind these exceptional numbers depends on the ongoing growth of smartphone and tablet sales.
Not only have the sales of smart devices and tablets increased, but the quantity of mobile apps installed has likewise grown greatly. The PewResearch Web Job shows that roughly 50 percent of all mobile phone users have actually mobile apps installed; of this portion, two-thirds of the individuals are regular mobile app users. These data show that mobile apps have a special opportunity to engage with a totally brand-new kind of consumer, one who is constantly connected to the Internet and the worldwide commerce space. In essence, a mobile app allows you to have countless new clients at your fingertips. All that is left for you to do, is to develop a reliable app and profit from your labors.
The Greatest Benefits of Mobile Apps for Companies
There are numerous advantages to developing and dispersing a mobile app. Below are a few of the leading advantages of services across a wide variety of markets.
Construct Loyalty
Mobile apps work to regularly increase customer commitment, specifically in the retail sector.
Strengthen your Brand
Mobile apps use the distinct opportunity for brand support through a brand-new channel. Through mobile apps, consumers are motivated to download the complimentary branded variation, where they can personalize preferences to fit their particular needs.
Increase your Visibility
In 2013, there were over 50 billion mobile app downloads on the Apple store.
Increase your Ease of access
Mobile phone and tablet users are continuously on the go; this implies that they do not always have time to sign into a mobile website. And these mobile websites are developed for readability and navigation, NOT for procedure management. Mobile apps allow users to have easy, functional access to information, products, services, and procedures that they need in real-time and are optimized for hands-on interaction.
Increase Sell-through
The current analysis recommends that mobile app users invest more time on a company’s mobile app, then they invest in the company’s mobile website.
As we continue to progress into a mobile-centric society, it comes as not a surprise that mobile apps are at the center of the developmental push. Developing a mobile app can go a long way towards moving your company into the hands of brand-new customers and future business success.
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